The first VoxComm-signed opinion piece “Don’t Panic! It’s Time for Big Creative Ideas” has been featured in Campaign US magazine in February highlighting why creativity and advertising are a winning tandem even in challenging times.
“Creativity in advertising is an important driver of business success. But, right now, there’s a danger that brands are ignoring its potential as they look for savings.
That would be a mistake. Numerous success stories demonstrate just how powerful big creative ideas can be when brands build successful partnerships with agencies”
Curious about what’s next? Check out the full article here!